HBO Go Available Without Cable Subscription in 2015

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HBO Go will be available as a stand-alone service in 2015.

If you’re like me, you’re fed up with paying a large monthly cable bill for the relatively few channels that you watch.  I finally cut the cord on cable and documented my journey in a multi-part article series.  Now,cable-cutters will have even more reason to rejoice when HBO will finally be available as a stand-alone service without a subscription starting in 2015.  According to a detailed article over at recode.net, HBO’s CEO Richard Plepler, broke the news during an investor presentation where he said that the company will start selling in 2015 a digital version of its service that won’t require a pay-TV subscription.

According to recode.net, the unexpected move has apparently come from investor pressure to show that Time Warner can extract more value from HBO.  It also appears that we have Netflix’ continued meteoric rise and dominance to thank for that move.  According to Recode.net, Netflix, which has more than 50 million subscribers, may generate more revenue than HBO this year.

It will be interesting to see how this move affects both the cable industry and the ever-impending migration of entertainment services to an Internet-based, on-demand model.  Many users don’t cut cable because of the unique access to Sports (especially ESPN) and premium movie channels (especially HBO).